Have you ever faced this problem?
You have generated some amazing ideas in a brainstorming or Ideas Blitz yet your ideas do not seem to get traction from your peers, boss or the market.
If this is the case here are some suggestions on how to sell your ideas with greater success:
– Conduct some quick and dirty user or customer research to get some feedback.
This will give you some more confidence in selling your concepts.
– Use our new Ideas Blitz app and think of 9 questions that your boss may ask you.
If you use the + feature you can then address these at the same time.
You are now forewarned, feel more confident and can prepare a solid response.
– If you work in a multinational company then look for examples or case studies of where some of your ideas have been tried in other markets.
– Look for similar examples of ideas in a related category or industry.
Find out what worked and why.
– Suggest running a quick and simple pilot program to test your ideas.
– And finally remind your boss of your past successes in generating and testing ideas.